Details of Sustainability Topics

2024.09.01
EnvironmentThermos
Personal Bottle Promotion Project
Thermos K.K. concluded an “SDGs Partner” agreement with B.LEAGUE professional basketball team Alvark Tokyo as part of efforts to reduce environmental impact through the Personal Bottle Promotion Project. The project aims to reduce PET bottle waste at home games by calling on spectators to bring their own personal bottles. A special booth was set up at home games, and a promotion was run to offer spectators who bring their own personal bottles the chance to win original merchandise, while used stainless steel vacuum-insulated bottles were also collected. As a result, the average amount of PET bottle waste per person in each game was approximately 4 g, while the total amount of used stainless steel vacuum-insulated bottles was 5.76 kg (total for metal and plastic). We aim to continue this initiative going forward to promote the use of personal bottles during basketball games.
Personal Bottle Promotion Project